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Bayer worked closely with Getfeedback to develop a long-term vision to define how employee and customer measurement programmes would be linked.
Working with the senior management, Getfeedback developed a survey designed to truly get a feel for the organisation's culture - which included regional differences in employee behaviours, as well as perceptions versus realities.
Leon Fisher, Client Director for Telecommunications, Media and Technology (TMT) sector
'Many consultants do their work, pack up and go. This doesn't make for a sustainable partnership. The next time there's an issue, the same client has to call in the consultant again; which is good for the consultant but not for the client. To demonstrate value that lasts, I believe that consultants have to pass across knowledge and expertise (a core principle of psychology) to turn clients into experts. We do that.'